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  • Writer's picturePaul Seabridge

Good credit control

For me no customer is worth having unless they pay your bill in full on time.

In that training example I wrote about in my blog earlier this week, if they hadn’t won that contract they would never have had a cashflow problem. The owner thought having £1m in additional revenue was more important. I would say having a cashflow positive business with £1m less revenue was more important.

I would ensure the following credit control is in place:

The day I send the invoice I call the customer to say I have just sent you an invoice, did you receive it? Its due on X date. These irons out any disputes or queries.

Two days before its due I call the client and say, “your invoice is due on X – just checking it’s on your payment system”.

If it doesn’t get paid on time, I call them 24 hours after the due date to find out why it was paid.

Then every 5 days thereafter I will call them and send them a chaser email/letter. If they won’t pay because they are disputing it, I get them to pay the undisputed part.

If they can’t pay I ask when they will be able to pay, try and get part payment.

Anything I say I back up in an email so if you must take the matter legal, you have a good paper trial of what was said & agreed.

Sometimes business owners say to me “I don’t like chasing customers in case I upset them” – that is stupid – you are a small business, trying to survive, you have delivered some work which you need paying for – if a customer has a cashflow problem or is refusing to pay – that’s not your problem.

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